Product photography background is an ingredient that makes photos attractive, selling and aesthetically pleasing. You can choose neutral colors and minimalistic backgrounds or something brighter, thanks to a wide range of options. Enhanced through such a technique, your product photos will stand out like never before. Our article explores how to bring that vision to life with expert photography tips.
How Backgrounds Influence Product Photography Success
Background for product photos allows you to convey the message put into the image in a more accurate way. Thus, you can emphasize a certain detail, convey a special mood, display your brand identity through style, and much more.
Unique backdrops, collected by product photography Toronto, allow you to select various colorful settings. Therefore, you can influence a person through the psychology of color. Certain shades affect a person’s subconscious in different ways. For example, yellow conveys joy or optimism, and red — energy. Depending on your goals and the product type, color psychology is a tool worth integrating into the photo setting.
Top 10 Products Photography Background Ideas
What is the best background for photos? This is a question that many brands ask. If you are thinking about which background for product photography to choose, then let’s look at the top 10 ideas for inspiration.
White background
A white background is a classic pick for your photo. Most often, it is used in order not to overload the frame. When viewing a photo, a person better focuses on the product without distractions.
Black background
This color conveys luxury, sophistication and at the same time tranquility. Your products will stand out and contrast against this product photo background.
Wood
If you want to convey an atmosphere of tranquility and connection with nature, then choose wooden product background ideas. Such images will look aesthetically pleasing and unusual.
Marble
Marble has long been the main creative background for product photography. Most often, this option is used for cosmetics advertising. It allows you to convey a sense of luxury and sophistication.
Fabric
Many often use fabric as backgrounds for product photos. The reason is simple. It allows you to create cozy and distinct pictures. With a wide selection of fabrics, you can modify a background in different ways.
Bright colors
Using bright colors as product photography background ideas allows you to add vibrancy to the photo. This way, you can attract attention and convey a special mood.
Tiles
To create thematic photography, lensmen often use tiles. With that type of background, you can convey a special aesthetic as well as highlight different parts of the product.
Gradient
Gradient is a popular option for product photo backgrounds. You can use different palettes. Those allow you to convey different moods and emphasize a certain part of the photo.
Grass
Very often, photographers create images against a grass background to convey environmental friendliness. This way, you will get not just a flat lay photography but something more voluminous. Such shots look especially aesthetically pleasing.
Mirror
An equally popular idea is to use a mirror. This creates a special effect on the photo that attracts attention. In addition, it looks extraordinary and captivating.
Tips for Choosing the Right Background
To pick the most suitable product shoot background, several tips exist. Remember, if you make the right choice, you will create unique photos. Such an outcome could be achieved by following these secrets:
- Choose equipment. Decide on what device you will use to take photos and prepare it,
- Perform a professional photography setup. Make all the necessary settings on your device to create a professional photo,
- Choose a suitable background. It can be a studio backdrop, a seamless background, textured surfaces, custom backgrounds, backdrops for ecommerce and so on. Also, decide on the backdrop material,
- Use photography props. Choose the most suitable props that will fit into the concept of your photo so that the image is not boring,
- Perform a lightbox setup. Experiment with light, try different variations to find the best option,
- Stick to contrast. Make sure that your product does not merge with the background. If you have a dark product, it will look better on a light background;
Remember that taking photos is not easy. Perhaps, from the first try, you will not be able to take a perfect one. However, if you experiment, change the angle, lighting, and so on, then you can definitely achieve success.